Whether through foresight or serendipity, the introduction of the Ferrari California – the Prancing Horse’s least expensive model – at the 2008 Paris auto show coincided with the start of the Great Recession.
What better way for the exotic car maker to expand its business than to launch an entry level model when most people were losing (or worried about losing) their shirt? Actually, the target market was certainly more likely people who weren’t worried about said shirt loss, but perhaps may not have wanted to rub it (as much) into the faces of those who were.
So it was that more than 50 years after the original Italian sports car named after a U.S. state arrived on our shores, the 2009 model followed, value-priced and packed with Maranello’s latest technology. Whereas the Ferrari lineup had previously consisted of front engine V12 Gran Turismo (GT) and mid-engine V8 sports cars, with a flagship supercar thrown in every seven to 10 years (e.g. F40, F50, Enzo), the California was the first ever front engine V8 Ferrari.
Described as a retractable hardtop two seat GT with optional 2+2 seating – the rear two passengers usually preferring the seats of the front two – it became one of the company’s volume models.
V12 x 2/3 = Engine
At the heart of it lay a variant of the Ferrari F430 engine, an aluminum 4.3 liter V8. But this was the first Ferrari to have direct injection. Churning out 453 hp, it produced less power than the unit in the F430 but more torque on its way to a redline near 8,000 rpm.
Power was directed to a rear mounted dual-clutch semi-automatic transmission featuring seven speeds. This partly explains why only 46% of the car’s hefty 3,900 lb. mass rides on the front wheels. Later an optional six speed manual version became available. But rumor has it that pretty much none were sold, making it nearly as rare as unicorns.